Skills and competences:
More than 4 years’ experience and success in creating, optimizing, and managing effective PPC campaigns in different spheres such as E-commerce, gaming, services, SaaS platforms.
- advanced skills with Google Ads, remarketing tactics, and campaign optimization;
- Facebook user acquisition (Play Market, App Store installs);
- working on qualitative metrics improvement as a key for better CPA;
- website analysis using Google Analytics;
- working with Google Tag Manager;
- creating an individual marketing strategy for different businesses;
- generating weekly and monthly client reporting for all major metrics, goals and revenue tracking;
- good knowledge of Excel.
Ukrainian (native), Russian (native), English (intermediate).